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Embracer Decides To Split Up, Names New Companies Things Like 'Middle-earth Enterprises & Friends'

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After a year of carnage following its unprecedented studio acquisition spree, Embracer Group going back to basics and doing what it does best: confusingly re-naming and re-arranging its portfolio. The Swedish holding company is splitting itself into three new entities. The one in charge of the Lord of the Rings IP and Tomb…

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